If you watched the Super Bowl this year you may have been like half of the people watching and watched it only to see the commercials. I made that statistic up but I know it's fairly high. Regardless, you may or may not have seen this commercial. The commercial is pretty straight forward. Close up shots of different men with a Michael C. Hall's Dexter-esque voice over explaining all the things the men do for their supposed wives or girlfriends. In return they get to drive what they want to drive and the Dodge Charger is supposed to be what they want to drive. The problem with this commercial is not that they visually show women in a bad light but that they portray the things the men are saying they do, as things that the woman is nagging them to do. Not only that but the things the men say they do are deserving of anything special. Listen to what Michael C. Hall says. "Clean up the sink after they shave. Recycle. Show up on time to work and then at work actually do work. Answer the phone when the spouse calls." That is ridiculous to think that those tasks should be deserving of anything. They are what one is supposed to do, single, in a relationship, etc... The fact that somehow the men in the commercial feel like they are being emasculated and thus deserve a "manly" car is ludicrous.
Shown below is a spoof commercial made by a group of women in response. It has some explicit language so I will disclaim it as NSFW.
What do you think? Was the Dodge version wrong? The spoof commercial?
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